Google Ads PPC Specialist
We are seeking a skilled PPC (pay-per-click) specialist to plan and execute our PPC campaigns, ensuring optimal performance and maximum ROI. This role involves managing paid search budgets, conducting search engine marketing (SEM), and leveraging your analytical skills to track and improve campaign effectiveness. You will be a key player in enhancing our online presence and driving business growth through strategic PPC initiatives.
Key Responsibilities
- Develop and implement effective paid search strategies.
- Run and optimize multiple PPC campaigns.
- Manage ad accounts across various platforms, including Google Ads and Bing.
- Write compelling and concise ad copy.
- Select and refine keywords and audience segments to maximize ad relevance and effectiveness.
- Track, plan, and manage budgets and bids to improve ROI.
- Track KPIs to assess performance and identify issues.
- Generate detailed reports for administration and management.
- Maintain partnerships with PPC vendors and ad platforms.
- Discover methods to minimize the risks of click fraud.
- Stay updated with the latest trends in PPC advertising and SEM.
Qualifications And Skills
- Proven experience as a PPC specialist or digital marketing specialist
- Professional certification in Google Ads (preferred but not required)
- In-depth knowledge of Google Analytics (recommended)
- Solid working experience in data analysis and reporting
- Exceptional knowledge of SEO and advanced digital marketing skills
- Familiarity with social media platforms such as Instagram and Facebook
- Proficiency with analytics tools (esp. Google Analytics)
- Excellent verbal and written communication skills
- Ability to work under pressure and prioritize tasks effectively
- Outstanding analytical, interpersonal, and organizational skills
- Excellent problem-solving and networking abilities
- Strong work ethic and attention to detail
Basic Requirements
- Device Specifications: Intel i5 processor or higher with a minimum of 8GB RAM
- Equipment: Webcam, speakers, and a microphone or headphones
- Internet Speed: Minimum of 100Mbps with a backup connection in case of outages
Work Details
Working Hours: Monday to Friday, 8 AM to 5 PM Pacific Standard Time | Tuesday to Saturday, 12 AM to 8 AM Manila Time
Location: Anywhere in the Philippines
Why Join Us?
- Stable employment
- Competitive salary
- Bi-monthly salary
- A-Z benefits, including bonuses and annual raises
- Work-life balance
- Work-from-home opportunity
*** The company uses a time tracker and maintains a virtual office setup via Google Meet.
Start Your Journey With Us
Are you passionate about driving measurable results through paid search strategies? Ready to elevate your PPC skills and make a tangible impact on our digital presence? We’d love to hear from you! At our company, innovation, collaboration, and professional growth are at the core of what we do. As a PPC Specialist, you’ll be empowered to contribute your expertise, test new ideas, and continuously optimize performance alongside a supportive and dynamic team. Let’s achieve greater success together — join us today!